Package docs content into an npm package

We currently publish the docs content to https://github.com/angular/material2-docs-content in an ad hoc structure. It’s not an npm package, meaning we need a bash script to pull in the content to the right place.

Things that are pending:

• Build material-examples using Bazel
• Generate highlighted files from example source w/ Bazel
• Docs SCSS should no longer expect a class for each markdown HTML element
• Package all together in a NPM package:
  • Example package (needed for show-casing examples in the docs)
  • StackBlitz example source files (needed for external stackblitz examples)
  • Highlighted example source files (in .html, needed for source view of examples)
  • Guides which will be shown in the docs
  • Components overview files

[jelbourn]

Yep, exactly

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